tm
Seeing Is Believing
tm
Seeing Is Believing
BFH is currently covered by 10 analysts with an average price target of $95.1. This is a potential upside of $28.51 (-12%) from yesterday's end of day stock price of $108.07.
Bread Financial Holdings's activity chart (see below) currently has 185 price targets and 149 ratings on display. The stock rating distribution of BFH is 37.84% SELL, 37.84% HOLD and 24.32% BUY.
Analysts average stock forecasts to be materialized ratio is 59.31% with an average time for these price targets to be met of 245.98 days.
Highest price target for BFH is $132, Lowest price target is $68, average price target is $95.1.
Most recent stock forecast was given by JOHN PANCARI from EVERCORE on 28-Jul-2026. First documented stock forecast 26-Jun-2013.
Currently out of the existing stock ratings of BFH, 14 are a SELL (37.84%), 14 are a HOLD (37.84%), 9 are a BUY (24.32%).
Analyst name
Rating
Current price target
Potential Upside
Previous price target
Date of last PT
Price targets met ratio
Average potential upside
Average Days to Hit Target
Performance score
Buy Since 06-Apr-2026
$120
$11.93 (11.04%)
$116
4 days ago
(28-Jul-2026)
10/12 (83.33%)
$12.22 (11.34%)
21
Hold Since 24-Jul-2026
$109
$0.93 (0.86%)
$104
8 days ago
(24-Jul-2026)
3/17 (17.65%)
$4.69 (4.50%)
17
Hold Since 06-Oct-2022
$114
$5.93 (5.49%)
$103
8 days ago
(24-Jul-2026)
13/14 (92.86%)
$9.69 (9.29%)
78
Hold Since 20-Jul-2026
$102
$-6.07 (-5.62%)
$91
12 days ago
(20-Jul-2026)
4/11 (36.36%)
$2.52 (2.53%)
828
Hold Since 07-Jul-2026
$108
$-0.07 (-0.06%)
$68
25 days ago
(07-Jul-2026)
12/12 (100%)
$5.64 (5.51%)
36
What is BFH (Bread Financial Holdings) average time for price targets to be met?
Which analyst has the current highest performing score on BFH (Bread Financial Holdings) with a proven track record?
Which analyst has the most public recommendations on BFH (Bread Financial Holdings)?
Which analyst is the currently most bullish on BFH (Bread Financial Holdings)?
Which analyst is the currently most reserved on BFH (Bread Financial Holdings)?
