Seeing Is Believing
Financial Services - Sector
PRU is currently covered by 18 analysts with an average price target of $107.28. This is a potential upside of -$5.85 (-5.17%) from yesterday's end of day stock price of $113.13.
Prudential Financial's activity chart (see below) currently has 480 price targets and 360 ratings on display. The stock rating distribution of PRU is 20.41% SELL, 77.55% HOLD and 2.04% BUY.
Analysts average stock forecasts to be materialized ratio is 75.12% with an average time for these price targets to be met of 659.42 days.
Highest price target for PRU is $131, Lowest price target is $87, average price target is $107.28.
Most recent stock forecast was given by WESLEY CARMICHAEL from WELLS FARGO on 19-Aug-2026. First documented stock forecast 16-May-2014.
Currently out of the existing stock ratings of PRU, 10 are a SELL (20.41%), 38 are a HOLD (77.55%), 1 are a BUY (2.04%).
Analyst name
Rating
Current price target
Potential Upside
Previous price target
Date of last PT
Price targets met ratio
Average potential upside
Average Days to Hit Target
Performance score
Sell Since 10-Apr-2026
$110
$-9.45 (-7.91%)
$103
1 months 12 days ago
(19-Aug-2026)
4/7 (57.14%)
$-10.83 (-8.96%)
27
Hold Since 21-Jul-2026
$131
$11.55 (9.67%)
$129
1 months 14 days ago
(17-Aug-2026)
0/2 (0%)
$7.86 (6.38%)
Hold Since 06-Nov-2019
$123
$3.55 (2.97%)
$113
1 months 20 days ago
(11-Aug-2026)
13/16 (81.25%)
$2.08 (1.72%)
483
Hold Since 06-May-2020
$128
$8.55 (7.16%)
$110
1 months 20 days ago
(11-Aug-2026)
24/29 (82.76%)
$7.08 (5.86%)
365
Hold Since 25-Mar-2022
$114
$-5.45 (-4.56%)
$105
2 months 9 days ago
(22-Jul-2026)
11/14 (78.57%)
$-3.49 (-2.97%)
902
What is PRU (Prudential Financial) average time for price targets to be met?
Which analyst most recently updated their price target on PRU (Prudential Financial)?
Which analyst has the most public recommendations on PRU (Prudential Financial)?
Which analyst is the currently most bullish on PRU (Prudential Financial)?
Which analyst is the currently most reserved on PRU (Prudential Financial)?