W - Wayfair - Stock Forecast

Consumer Cyclical - Sector
Coverage Stock analysts Price Targets & Ratings Chart Insider Trading

W is currently covered by 29 analysts with an average price target of $84.21. This is a potential upside of $8.46 (11.17%) from yesterday's end of day stock price of $75.75.

Wayfair's activity chart (see below) currently has 858 price targets and 580 ratings on display. The stock rating distribution of W is 69.66% BUY and 30.34% HOLD.

Stock Analyst Price Targets - Review

Analysts average stock forecasts to be materialized ratio is 86.08% with an average time for these price targets to be met of 179.65 days.

Highest price target for W is $144, Lowest price target is $35, average price target is $101.7.

Most recent stock forecast was given by DAVID BELLINGER from MIZUHO on 24-Feb-2026. First documented stock forecast 27-Oct-2014.

Currently out of the existing stock ratings of W, 62 are a BUY (69.66%), 27 are a HOLD (30.34%).

Analyst name

Rating

Current price target

Potential Upside

Previous price target

Date of last PT

Price targets met ratio

Average potential upside

Average Days to Hit Target

Performance score

Buy Since 18-Mar-2024

$110

$33.8 (44.36%)

$130

17 days ago
(24-Feb-2026)

7/10 (70%)

$36.09 (48.83%)

61

Buy Since 16-Jan-2024

$140

$63.8 (83.73%)

$130

1 months 26 days ago
(15-Jan-2026)

29/31 (93.55%)

$21.75 (18.39%)

188

Buy Since 07-Jan-2026

$123

$46.8 (61.42%)

$34

2 months 6 days ago
(07-Jan-2026)

1/2 (50%)

$13.01 (11.83%)

31

Hold Since 03-Dec-2025

$94

$17.8 (23.36%)

$102

3 months 10 days ago
(03-Dec-2025)

12/21 (57.14%)

$-1.2 (-1.26%)

175

Buy Since 19-Aug-2020

$125

$48.8 (64.04%)

$120

4 months ago
(13-Nov-2025)

7/14 (50%)

$18.51 (17.38%)

335

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What is W (Wayfair) average time for price targets to be met?

On average it took 179.65 days on average for the stock forecasts to be realized with a an average price target met ratio 86.08

Which analyst has the current highest performing score on W (Wayfair) with a proven track record?

NATHAN JONES

Which analyst has the most public recommendations on W (Wayfair)?

Nathan Jones works at STIFEL and has 3 price targets and 6 ratings on W

Which analyst is the currently most bullish on W (Wayfair)?

Jim Kelleher with highest potential upside - $331.25

Which analyst is the currently most reserved on W (Wayfair)?

Laura Champine with lowest potential downside - -$44.57

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