Seeing Is Believing
W is currently covered by 24 analysts with an average price target of $82.64. This is a potential upside of $8.36 (11.25%) from yesterday's end of day stock price of $74.28.
Wayfair's activity chart (see below) currently has 895 price targets and 572 ratings on display. The stock rating distribution of W is 65.67% BUY and 34.33% HOLD.
Analysts average stock forecasts to be materialized ratio is 85.48% with an average time for these price targets to be met of 168.63 days.
Highest price target for W is $105, Lowest price target is $25, average price target is $69.42.
Most recent stock forecast was given by YGAL AROUNIAN from CITI on 05-Oct-2025. First documented stock forecast 26-Oct-2014.
Currently out of the existing stock ratings of W, 44 are a BUY (65.67%), 23 are a HOLD (34.33%).
Analyst name
Rating
Current price target
Potential Upside
Previous price target
Date
Price targets met ratio
Average potential upside
Average Days to Hit Target
Performance score
Buy
$105
$30.72 (41.36%)
$93
7 days ago
(05-Oct-2025)
9/12 (75%)
$20.81 (24.72%)
254
Buy
$95
$20.72 (27.89%)
$36
18 days ago
(24-Sep-2025)
14/16 (87.5%)
$10.03 (11.80%)
97
Buy
$102
$27.72 (37.32%)
$91
24 days ago
(18-Sep-2025)
8/19 (42.11%)
$12.69 (14.21%)
245
Buy
$100
$25.72 (34.63%)
$60
27 days ago
(15-Sep-2025)
8/9 (88.89%)
$12.76 (14.63%)
262
Buy
$88
$13.72 (18.47%)
$50
2 months 8 days ago
(04-Aug-2025)
5/5 (100%)
$14.32 (19.44%)
75
What is W (Wayfair) average time for price targets to be met?
Which analyst has the current highest performing score on W (Wayfair) with a proven track record?
Which analyst has the most public recommendations on W (Wayfair)?
Which analyst is the currently most bullish on W (Wayfair)?
Which analyst is the currently most reserved on W (Wayfair)?