W - Wayfair - Stock Forecast

Consumer Cyclical - Sector
Coverage Stock analysts Price Targets & Ratings Chart Insider Trading

W is currently covered by 29 analysts with an average price target of $100.29. This is a potential upside of $12.96 (12.29%) from yesterday's end of day stock price of $89.31.

Wayfair's activity chart (see below) currently has 595 price targets and 530 ratings on display. The stock rating distribution of W is 32.94% HOLD and 67.06% BUY.

Stock Analyst Price Targets - Review

Analysts average stock forecasts to be materialized ratio is 86.51% with an average time for these price targets to be met of 161.26 days.

Highest price target for W is $144, Lowest price target is $60, average price target is $100.29.

Most recent stock forecast was given by SETH BASHAM from WEDBUSH on 16-Jul-2026.

Currently out of the existing stock ratings of W, 28 are a HOLD (32.94%), 57 are a BUY (67.06%).

Analyst name

Rating

Current price target

Potential Upside

Previous price target

Date of last PT

Price targets met ratio

Average potential upside

Average Days to Hit Target

Performance score

Hold Since 02-May-2025

$104

$14.69 (16.45%)

$40

3 days ago
(16-Jul-2026)

30/33 (90.91%)

$12.52 (13.69%)

152

Hold Since 16-Jul-2026

$104

$14.69 (16.45%)

$135

3 days ago
(16-Jul-2026)

12/14 (85.71%)

$12.52 (13.69%)

316

Buy Since 04-Nov-2024

$100

$5.53 (5.85%)

$80

26 days ago
(23-Jun-2026)

12/14 (85.71%)

$15.15 (17.86%)

148

Buy Since 19-Aug-2020

$100

$5.53 (5.85%)

$100

1 months 29 days ago
(20-May-2026)

6/13 (46.15%)

$35.28 (54.51%)

257

Buy Since 18-Mar-2024

$90

$-4.47 (-4.73%)

$110

2 months 11 days ago
(08-May-2026)

6/10 (60%)

$23.74 (35.83%)

102

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What is W (Wayfair) average time for price targets to be met?

On average it took 161.26 days on average for the stock forecasts to be realized with a an average price target met ratio 86.51

Which analyst has the current highest performing score on W (Wayfair) with a proven track record?

NATHAN JONES

Which analyst has the most public recommendations on W (Wayfair)?

Nathan Jones works at STIFEL and has 38 price targets and 24 ratings on W

Which analyst is the currently most bullish on W (Wayfair)?

Jim Kelleher with highest potential upside - $331.25

Which analyst is the currently most reserved on W (Wayfair)?

Laura Champine with lowest potential downside - -$59.47

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