Seeing Is Believing
Consumer Cyclical - Sector
WSM is currently covered by 16 analysts with an average price target of $224.78. This is a potential upside of $12.29 (5.78%) from yesterday's end of day stock price of $212.49.
Williams-Sonoma's activity chart (see below) currently has 633 price targets and 427 ratings on display. The stock rating distribution of WSM is 47.5% HOLD, 5% SELL and 47.5% BUY.
Analysts average stock forecasts to be materialized ratio is 88.08% with an average time for these price targets to be met of 371.86 days.
Highest price target for WSM is $245, Lowest price target is $166, average price target is $197.5.
Most recent stock forecast was given by MAX RAKHLENKO from TD COWEN on 20-Jan-2026.
Currently out of the existing stock ratings of WSM, 19 are a HOLD (47.5%), 2 are a SELL (5%), 19 are a BUY (47.5%).
Analyst name
Rating
Current price target
Potential Upside
Previous price target
Date
Price targets met ratio
Average potential upside
Average Days to Hit Target
Performance score
Buy Since 08-Apr-2021
$245
$40.35 (19.72%)
$210
17 days ago
(20-Jan-2026)
16/18 (88.89%)
$33.49 (15.83%)
396
Hold Since 26-Mar-2024
$195
$-9.65 (-4.72%)
$200
1 months 14 days ago
(23-Dec-2025)
14/14 (100%)
$3.91 (2.05%)
58
Buy Since 27-Jan-2022
$206
$1.35 (0.66%)
$212
2 months 16 days ago
(21-Nov-2025)
16/17 (94.12%)
$28.07 (15.78%)
221
Hold Since 20-Mar-2025
$175
$-29.65 (-14.49%)
$184
2 months 17 days ago
(20-Nov-2025)
17/17 (100%)
$0.38 (0.22%)
187
Buy Since 26-May-2020
$220
$15.35 (7.50%)
$225
2 months 17 days ago
(20-Nov-2025)
25/30 (83.33%)
$45.38 (25.99%)
221
What is WSM (Williams-Sonoma) average time for price targets to be met?
Which analyst has the current highest performing score on WSM (Williams-Sonoma) with a proven track record?
Which analyst has the most public recommendations on WSM (Williams-Sonoma)?
Which analyst is the currently most bullish on WSM (Williams-Sonoma)?
Which analyst is the currently most reserved on WSM (Williams-Sonoma)?