HOG - Harley-Davidson - Stock Forecast

Consumer Cyclical - Sector
Coverage Stock analysts Price Targets & Ratings Chart Insider Trading

HOG is currently covered by 5 analysts with an average price target of $30.66. This is a potential upside of $3.72 (13.81%) from yesterday's end of day stock price of $26.94.

Harley-Davidson's activity chart (see below) currently has 44 price targets and 54 ratings on display. The stock rating distribution of HOG is 85.71% HOLD and 14.29% BUY.

Stock Analyst Price Targets - Review

Analysts average stock forecasts to be materialized ratio is 35.49% with an average time for these price targets to be met of 167.64 days.

Highest price target for HOG is $66, Lowest price target is $28, average price target is $36.5.

Most recent stock forecast was given by ROBIN FARLEY from UBS on 14-May-2025.

Currently out of the existing stock ratings of HOG, 12 are a HOLD (85.71%), 2 are a BUY (14.29%).

Analyst name

Rating

Current price target

Potential Upside

Previous price target

Date

Price targets met ratio

Average potential upside

Average Time (Days) For PT To Be Met

Performance score

Hold

$28

$-14.8 (-34.58%)

$28

8 days ago
(14-May-2025)

0/9 (0%)

$-14.8 (-34.58%)

Buy

$31

$-11.8 (-27.57%)

8 days ago
(14-May-2025)

0/1 (0%)

$-11.8 (-27.57%)

$66

$23.2 (54.21%)

$66

8 days ago
(14-May-2025)

0/4 (0%)

$23.2 (54.21%)

Hold

$28

$-14.8 (-34.58%)

$28

8 days ago
(14-May-2025)

1/11 (9.09%)

$-14.8 (-34.58%)

79

Hold

$31

$5.25 (20.39%)

$33

3 months 16 days ago
(06-Feb-2025)

0/2 (0%)

$4.28 (16.02%)

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What is HOG (Harley-Davidson) average time for price targets to be met?

On average it took 167.64 days on average for the stock forecasts to be realized with a an average price target met ratio 35.49

Which analyst has the current highest performing score on HOG (Harley-Davidson) with a proven track record?

DAVID COLEMAN

Which analyst has the most public recommendations on HOG (Harley-Davidson)?

David Coleman works at NOBLE CAPITAL and has 5 price targets and 5 ratings on HOG

Which analyst is the currently most bullish on HOG (Harley-Davidson)?

Ivan Feinseth with highest potential upside - $25.9

Which analyst is the currently most reserved on HOG (Harley-Davidson)?

Robin Farley with lowest potential downside - -$14.8

Harley-Davidson in the News

Harley-Davidson Comments on H Partners' Latest Missive

Urges Shareholders to Vote “FOR ALL” Director Nominees Using the WHITE Proxy Card TODAY MILWAUKEE, May 9, 2025 /PRNewswire/ — Harley-Davidson, Inc. (the “Company” or “Harley-Davidson”) (NYSE: HOG) today issued the following statement addressing H Partners’ accusations of improper conduct:Harley-Davidson Logo (PRNewsfoto/Harley-Davidson) “Regrettably, H Partners has been pursuing a misleading and disruptive campaign for weeks....

H Partners Exposes the Harley-Davidson Board’s Apparent Attempt to Secure Votes by Making Secret, Undisclosed Commitments Ahead of Annual Meeting

NEW YORK, May 08, 2025–(BUSINESS WIRE)–H Partners Management, LLC (“H Partners” or “we”), one of the largest shareholders of Harley-Davidson, Inc. (NYSE: HOG) (“Harley-Davidson”, “Harley”, or the “Company”), which beneficially owns approximately 9.3% of the outstanding shares of the Company, today commented on what appear to be secret, undisclosed commitments made by the Company’s Board...
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