Seeing Is Believing
HOG is currently covered by 5 analysts with an average price target of $33.51. This is a potential upside of $3.76 (12.64%) from yesterday's end of day stock price of $29.75.
Harley-Davidson's activity chart (see below) currently has 44 price targets and 63 ratings on display. The stock rating distribution of HOG is 78.26% HOLD and 21.74% BUY.
Analysts average stock forecasts to be materialized ratio is 39.79% with an average time for these price targets to be met of 172.64 days.
Highest price target for HOG is $66, Lowest price target is $27, average price target is $36.67.
Most recent stock forecast was given by BRANDON ROLLE from D.A. DAVIDSON on 25-Aug-2025.
Currently out of the existing stock ratings of HOG, 18 are a HOLD (78.26%), 5 are a BUY (21.74%).
Analyst name
Rating
Current price target
Potential Upside
Previous price target
Date
Price targets met ratio
Average potential upside
Average Time (Days) For PT To Be Met
Performance score
Buy
$34
$4.11 (13.75%)
$31
24 days ago
(25-Aug-2025)
3/3 (100%)
$-8.8 (-20.56%)
71
Hold
$27
$-2.89 (-9.67%)
$28
2 months 10 days ago
(08-Jul-2025)
0/10 (0%)
$-15.8 (-36.92%)
$66
$36.11 (120.81%)
$66
2 months 10 days ago
(08-Jul-2025)
0/5 (0%)
$23.2 (54.21%)
Hold
$27
$-2.89 (-9.67%)
$24
2 months 10 days ago
(08-Jul-2025)
2/12 (16.67%)
$-15.8 (-36.92%)
133
Hold
$31
$5.25 (20.39%)
$33
7 months 12 days ago
(06-Feb-2025)
0/2 (0%)
$4.28 (16.02%)
What is HOG (Harley-Davidson) average time for price targets to be met?
Which analyst has the current highest performing score on HOG (Harley-Davidson) with a proven track record?
Which analyst has the most public recommendations on HOG (Harley-Davidson)?
Which analyst is the currently most bullish on HOG (Harley-Davidson)?
Which analyst is the currently most reserved on HOG (Harley-Davidson)?