tm
Seeing Is Believing
tm
Seeing Is Believing
Utilities - Sector
SO is currently covered by 15 analysts with an average price target of $94.13. This is a potential upside of $7.12 (8.18%) from yesterday's end of day stock price of $87.01.
Southern Company's activity chart (see below) currently has 273 price targets and 231 ratings on display. The stock rating distribution of SO is 75.76% HOLD, 12.12% SELL and 12.12% BUY.
Analysts average stock forecasts to be materialized ratio is 93.46% with an average time for these price targets to be met of 528.72 days.
Highest price target for SO is $107, Lowest price target is $76, average price target is $93.73.
Most recent stock forecast was given by DANIEL FORD from UBS on 17-Dec-2025. First documented stock forecast 31-Oct-2013.
4/3/01 10000 for 6109
Currently out of the existing stock ratings of SO, 25 are a HOLD (75.76%), 4 are a SELL (12.12%), 4 are a BUY (12.12%).
Analyst name
Rating
Rating initiation date
Current price target
Potential Upside
Previous price target
Date
Price targets met ratio
Average potential upside
Average Days to Hit Target
Performance score
Hold
Since 04-Apr-2024
$94
$6.82 (7.82%)
$104
23 days ago
(17-Dec-2025)
4/6 (66.67%)
$9.27 (10.94%)
721
Hold
Since 10-Aug-2023
$81
$-6.18 (-7.09%)
$92
23 days ago
(17-Dec-2025)
29/34 (85.29%)
$-3.73 (-4.40%)
71
Sell
Since 14-May-2025
$76
$-11.18 (-12.82%)
$87
25 days ago
(15-Dec-2025)
4/6 (66.67%)
$-8.73 (-10.30%)
389
Hold
Since 08-Apr-2025
$93
$5.82 (6.68%)
$98
25 days ago
(15-Dec-2025)
4/5 (80%)
$8.27 (9.76%)
71
Hold
Since 15-Apr-2024
$91
$3.82 (4.38%)
$98
1 months 20 days ago
(20-Nov-2025)
8/9 (88.89%)
$1.95 (2.19%)
169
What is SO (Southern Company) average time for price targets to be met?
Which analyst has the current highest performing score on SO (Southern Company) with a proven track record?
Which analyst has the most public recommendations on SO (Southern Company)?
Which analyst is the currently most bullish on SO (Southern Company)?
Which analyst is the currently most reserved on SO (Southern Company)?
